For all those who haven’t watched the film Veere Di Wedding, spoiler ahead! Imagine being Swara Bhasker’s character Sakshi who was having a gala time with her vibrator, and as she was about to attain ‘charmsukh’, her partner walked in on her. While her reaction was seemingly exaggerated for the sake of creative liberty, the male actor in the frame was clearly flabbergasted. Through this one scene, Bollywood took a stride in the direction of better visibility for female sexuality. It also picked up on how masturbation is berated, especially when it comes to those with a vulva. A similar representation can be seen in the Netflix film, Lust Stories, wherein Megha (played by Kiara Advani), a married woman, navigated through the cobweb of female orgasm. But, why is the act of pleasuring oneself in 21st Century India still a hard pill to swallow?

We’ve come a long way from the time when females were considered ‘sanskari’ and ‘chaste’ and yet the shaming still hasn’t stopped. Many among us still view masturbation as a ‘derogatory’ act, when it’s a scientifically researched aspect of human sexuality and considered to be healthy. The social stigma surrounding this valid sexual practice is rooting in patriarchal conditioning and rampant misogyny; that not only prohibits those with a vulva from thinking about their pleasure but also limits their sexual needs to that in congruence with penis owners. This is why we need more dialogue around female masturbation—to liberate them in a way that can make solo play fun and a normal experience! When Samantha Jones in Sex and the City took matters into her own hands, we knew she had her bases covered. Both professionally, and sexually. She never hesitated when it came to pleasure—be it with her partners or going downtown on her own. And, if she can cum on her terms in the early ’00s, so can the women of today. It’s 2021, and time to own our pleasure! 

In the words of renowned sex educator, Betty Dodson, “Masturbation is a meditation on self-love. So many of us are afflicted with self-loathing, harmful body images, shame about our body functions, and confusion about sex and pleasure, I recommend an intense love affair with yourself.” Talking about our bodies, did you know that vaginas are naturally lubricated? This is an important aspect of sexual arousal. In some cases the lubrication is more than the others, regardless this ensures a smoother sexual experience! But, the story doesn’t end here. Some vulva owners may experience dryness or would like to have more wetness down there while they engage in penetrative sex or masturbation. With the availability of sexual lubes, there has been a drastic shift towards a more pleasure-focused approach to sex. A lube or lubricant is a liquid or gel that can be applied during sexual activities to make the vulva, vagina or, anus wetter. It can even be used with sex toys or applied to a penis for smoother action. Lubes are of many types, water-based, oil-based, or silicone-based; these vary in use, feel, and composition. While oil-based and silicone-based lubes last longer, water-based lubes are your best bet for everyday shenanigans. The icing to the cake - they are compatible with both condoms and sex toys! And, did we mention that water-based lubes are mess-free and feel so much closer to your natural lubrication! 

For solo plays too, water-based lubes can be a gamechanger! But when it comes to your vaginal flora, the presence of certain chemicals and added artificial flavours in such lubes can be detrimental. And, we understand that. This is why at That Sassy Thing, we wanted to design a product that’s not only all-natural and unflavoured but also nourishes your V without disturbing its equilibrium. Hence, our DTF Lube consists of Aloe Vera, which enhances the natural vaginal lubrication and prevents yeast infections; Flax Seed & Rose Flower extracts to reduce inflammation and keep the skin soft, smooth & moisturised; Lemon extract for balancing the pH levels and, Olive Leaf extract with antibacterial properties to help prevent the growth of Candida yeast. With ingredients derived straight from nature’s lap, our lube takes you to cloud nine and also cares for your vajajay while you’re hard at it. Start with 2-3 pumps onto your fingers, hands, or a sex toy, and indulge in some M-time! Load up as required and off you go to La La Land (pun intended). 

Pump, slather, slide—three words to make your huha happy. 

Worried about cleaning up after your sesh? We’ve got you! Just wash off the area with water and clean up the toy for your next time. That’s it, you’re good to go! 

In the end, it’s only fair to quote Chelsea Handler, 

“‘I can't,’ I said. ‘I threw my back out masturbating.’”

And, what better way to do that than by giving your huha the wet, non-sticky & pH-friendly lovin’. 

Grab the all-natural, water-based DTF lube here.

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